Sarah Jessica Parker Celebrates Launch of New Fragrance Stash in Emilia Wickstead Dress

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Sarah Jessica Parker added another feather to her cap with the launch of her newest fragrance, “Stash,” which hit U.S. shelves at the end of August.

Sarah Jessica Parker is currently in London to promote her new fragrance "SJP Stash" and attended the launch party at Hotel Cafe RoyalSarah Jessica Parker is currently in London to promote her new fragrance “SJP Stash” and attended the launch party at Hotel Cafe Royal (Credit: Phil Lewis / WENN)

Stash is a very different fragrance from Sarah Jessica Parker’s previous offerings. It’s definitely more sexy and sultry, with a masculine edge.

The grapefruit and black pepper notes are zesty and spicy, but the Massoia wood, vetiver, and musk give it a more complex and sophisticated aroma.

Sarah Jessica Parker promoted her new fragrance in an Emilia Wickstead Fall 2016 'Georgina' long-sleeve floral fil coupe dressSarah Jessica Parker promoted her new fragrance in an Emilia Wickstead Fall 2016 ‘Georgina’ long-sleeve floral fil coupe dress (Credit: Phil Lewis / WENN)

The 51-year-old Sex and the City actress celebrated the new milestone with a party she attended wearing a brocade Emilia Wickstead midi dress.

Sarah Jessica Parker 's beautiful dress features cut-out shoulders and a flared skirtSarah Jessica Parker ‘s beautiful dress features cut-out shoulders and a flared skirt (Credit: Phil Lewis / WENN)

The midi dress boasts long sleeves with shoulder cut-outs and a scalloped pattern.

She partnered the fit and flare midi dress with a pair of SJP by Sarah Jessica Parker “Fawn” satin pumps and a Chloe Faye Wonder Woman medium patchwork suede and leather bag.

Sarah Jessica Parker steps out in style with her Chloe Faye Wonder Woman bag at the launch party for her new fragrance, "Stash" in London on September 13, 2016 Sarah Jessica Parker steps out in style with her Chloe Faye Wonder Woman bag at the launch party for her new fragrance, “Stash” in London on September 13, 2016 (Credit: Phil Lewis / WENN)

The actress sure is a head-turner in this dress. It’s both feminine and edgy and works for the party she attended. We also love the pop of mustard yellow on her shoes. It made the outfit all the more interesting.

We don’t think the dress is available yet, but here are a few great alternatives from Farfetch:

Dolce & Gabbana Cat Print Dress1. Dolce & Gabbana Cat Print Dress, $2,445.00

Emilia Wickstead Mercedes Dress2. Emilia Wickstead Mercedes Dress, $2,651.79

Monique Lhuillier Floral Print Midi Dress3. Monique Lhuillier Floral Print Midi Dress, $2,995.00

Rodarte Floral Print Dress4. Rodarte Floral Print Dress, $1,725.00